Aayushi KhandelwalWomen are perhaps the busiest people on the globe. There’s a lot to do, be it answering customers’ calls, acting as logistic manager or pitching for funding. How can someone manage all at once? To make female entrepreneurs’ lives easier, we have listed 7 productivity tools that can help businesses grow and keep boosting productivity.
#1. The Female Entrepreneur Association
Women often feel isolated as there’s a lack of support. The Female Entrepreneur Association is a global network of women entrepreneurs that exchange advice and share resources.
They empower and inspire one another to turn their dreams of running successful businesses into reality. That’s the reason why this tool can be valuable to you.
It’s an online hub where you can learn everything, be it finance, branding, or ways to boost productivity. You get access to their videos, blog posts, stories, and online courses.
#2. Evernote
If you’re a busy entrepreneur and often find yourself juggling multiple things at a time, then this tool is going to be helpful for you.
Evernote is a note-taking app. It collects all your ideas and organizes them. You can jot down all the ideas, so they don’t get scattered and are gathered in one place.
Often, when your ideas aren’t organized and are scattered due to lack of organization, everything seems frustrated, but when you have a tool that can store the photos, organize the ideas, save the links to the articles, why not make the most of it?
Also, it’s a handy tool, which helps the user to focus on important things rather than merely collecting ideas.
It can make your life more organized. Also, you can use this to record eureka moments or for writing to-do lists.
#3. FreshBooks
It’s a perfect tool for tracking your finances. If you have a small company and are looking for a tool that can help you with accounts, and keep records of them, then this could be the best tool for you.
Also, it connects with other apps and platforms, which is great. If you’re planning to open an online store, you can rely on this tool indefinitely to transfer data to spreadsheets from the store, back and forth.
You don’t have to waste any more time on maintaining your accounts and finances.
Apart from finances, it can perform automated tasks like managing your expenses and stocks, invoicing and time tracking. Also, it’s cloud-based and can be used anywhere.
#4. ActiveCampaign
If you are looking to rebuild your relationship with existing customers and to reach out to more people, then email marketing serves the purpose of generating leads and reaching more people.
If you’re looking to invest in email marketing, then it is the perfect tool to go for.
It works as an email marketing tool by refining your email marketing skills and creating campaigns.
It can make the process simpler by creating ready-made templates. You don’t have to be versed in coding to attract an audience. If you’re struggling to get click-throughs, then this can increase your click-throughs and conversions.
The best feature is that you can edit the tool accordingly based on its performance.
A tool that makes your marketing much simpler and effective. You can completely count on this to increase your leads.
#5. Tailwind
It’s a social media tool and a marketing tool that specifically focuses on Pinterest and Instagram. If you’re a female blogger or an entrepreneur and your goal is to attract female audiences, then you know Pinterest is the best approach.
Pinterest focuses on visuals and is a female-centric platform, which comes up with a lot of exciting and Pinterest-y stuff that females are attracted to.
As Pinterest has got around 250 million active users, of which 81% comprises women, this is a perfect platform to use for marketing.
Pinners use this platform to pin and buy items. Hence, you can incorporate it into your social media toolkit. This tool is perfect to use when you’re looking to market extensively.
Besides, this tool assesses your performance, keeps track of your followers and analyzes your audience. You can use this tool to keep audience engagement and brand awareness.
#6. SEMrush
As a female entrepreneur, you must be aware of the rat race and tough competition in the business industry. To thrive and sustain in the industry, you need a tool for SEO and marketing.
This tool is best for SEO. It analyzes all types of data on backlinks, keywords and audits competing websites.
Based on the analysis, you can easily formulate your own strategies and see what works best for you and can use the information to improve traffic and boost your ranking.
#7. Business Cards
One of the hardest things for a female entrepreneur is to have a strong network. If you’re someone who’s looking forward to building networks offline, you can start attending various events.
Start interacting with people at these events, exchange your contact details. Make sure you carry your business card along with you to look more professional.
Why not, instead of getting your business cards designed and spending money on them, you can make them online?
Well, this tool is perfect when you are looking to design your business card at no cost. You can simply design according to your wishes without wasting any bucks. Make sure you keep it simple and attractive.
The Takeaway
Building a profitable business can be a challenge. But with these tools, you can easily boost your productivity and give your best.
Experimenting will help you decide which tool works best for you. Generally, most tools have free trials at the beginning, you can test or assess the performance of these tools before going with it further.
These tools can help you with financing, social media marketing, and email marketing.
It will make your job simpler and let you focus on other important things, which boosts productivity. You don’t have to give it a second thought. Go for it!
Which is your favourite productivity tool and why? Tell us in the comments section below!
